The Duke of York Inspiring Digital Enterprise Award, known as iDEA, aims to equip young people with digital and enterprise skills. Wherever they are – on the bus, in the library, at school or in their bedroom, people can access resources to inspire them for their future careers and help unlock their potential.
Inspired by The Duke of Edinburgh Award (which has supported 8 million young people since its inception), iDEA helps young people learn how to make, create, build and shine in the digital world.
How iDEA works
Learners take part in a series of challenges in order to win awards. For every new skill and learning experience mastered, iDEA learners are awarded a digital badge. Each badge carries a number of points. When participants earn enough points, they are awarded the Bronze, Silver or Gold Inspiring Digital Enterprise Award.
There are badges which can help you to be safe online, and pick up tips and techniques on topics such as web design, cyber security, cloud computing, animation and how to use colours in digital creations.
Digital skills are all about developing the ability to tell a computer what to do, to make, to build, to get creative and to gain confidence. Enterprise skills set you up for success in the world of work. iDEA helps equip people to be digital workers, makers, entrepreneurs, gamers and citizens of the future.
How to get involved?
Anyone can take part in the programme. All participants need is to be online at idea.org.uk - iDEA works on all modern devices, browsers and operating systems. Ultimately, iDEA is a nationally recognised Award that will help people stand out from the crowd and become economically active.